There are three standards to identify whether tourism in an area is successful or not. First is the number of tourists, second is the average amount of money each visitor spends in that area and the last is the number of high class tourists.
It’s wrong if we only base on the number of foreign visitors to one place in general to say that the tourism of the area is successful. The amount of money visitors spend in using services in that place ensures the success of its tourism. The amount that wealthy people spend in Vietnam during a one week stay sometimes is more than the amount spent by a large number of backpackers who would stay for several days. I would say it is necessary for Vietnam to aim at attracting these high class tourists.
Where do you think Vietnam's position is in the world tourism map?
Vietnam has rich tourism potential as a country with a very interesting history. Vietnam first became known as a country affected by a lot of war, which the Vietnamese people have suffered. Vietnam is also gifted by beauty. When seeing these as part of its tourism competitiveness, Vietnam won’t have to worry about its regional rivals. However, it is left behind by its rivals in terms of the quality of services it provides.
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